What is the City's TOT history? How are TOT funds used?

The City first adopted a Transient Occupancy Tax (TOT) or Hotel Tax in 1965, applying  to all lodging establishments within Healdsburg. In 2002, the voters approved a ballot initiative that affirmed the City’s 10% TOT and restricted the proceeds of the TOT for the provision of community services. In 2004, voters approved a ballot measure increasing the TOT from 10% to 12%, with the additional 2% supporting General Fund services. In 2016, voters approved a ballot measure increasing the TOT rate by an additional 2% to 14%, restricting the additional 2% for affordable housing programs and services. Today’s TOT is 14%; 10% goes Community Services, including parks; 2% goes to affordable housing; and 2% goes to the City’s General Fund (NOTE: there is nothing in Measure L that would change these previous voter-approved allocations).

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1. What is Measure L?
2. What is the actual question on the November ballot that voters will be asked to decide?
3. Why has the City placed Measure L on the ballot?
4. What is a Transient Occupancy Tax?
5. What is the City's TOT history? How are TOT funds used?
6. What specifically would Measure L do for Healdsburg parks?
7. Who is eligible to vote?
8. What is needed for Measure L to pass?
9. What happens if Measure L doesn't pass?
10. How long will Measure L last?
11. Where can I go for more information?